A new title called Game for Peace will be installed right on top of the Chinese client PUBG Mobile.
PUBG Mobile was never able to get approval from the SAPP (State Department of Printing and Publication) to add in-game monetization in China. This led to the absence of any income from the game in the country (it is free), despite the large audience – back in March there were about 115 million Chinese players in PUBG Mobile.
Now, an already approved Game for Peace will be installed on top of her client , and the data of PUBG Mobile users will be transferred to a new game.
The new project is characterized by a pronounced patriotic coloring – on the available screenshots you can see advertisements of the Chinese Air Force, and the game itself is positioned as a “competition in military skills”. The company kept this title secret until this week, successfully obtaining permission to add monetization. In China, Game for Peace will be available today.
Over the last month in China, only 40 titles were approved for monetization – against 170 in March.
Game for Peace will also be Tencent’s first game, including a system to combat game addiction. Players from 16 to 18 years old will not be able to spend more than 2 hours a day in it.
Analysts say that the decision to replace PUBG with Game for Peace is not in favor of Tencent. However, this is necessary – PUBG Mobile would never get approval from the SAPP.